For many years, all you needed to promote yourself was a great resume. Maybe you had a great headshot too. For those really innovative people, they would add a small square headshot image to their resume. That was yesterday. Today, it takes more, a lot more, to get noticed and make an impression.
Personal branding is quickly becoming the new standard.
What is personal branding?
Personal branding is the practice of people marketing themselves and their careers as brands. Your personal brand is how you promote yourself – it is your reputation. It tells a story – your story! Its all about you - how you present yourself, who you are, what you stand for, the values you embrace and the way you express those values. Its how you interact with others. Your brand communicates your value to make you stand out, communicates your unique identity whether it is to potential employers or potential clients. In short, it is a personal online portfolio. Tim Salau, community builder and founder of Mentors & Mentees, says “Your personal brand should follow you everywhere you go. It needs to be an authentic manifestation of who you are and amplify what you believe.”
What are the benefits of creating and promoting your personal brand? Read More
Its Springtime and Randy and I celebrated our wedding anniversary this past week, so we decided to take a little road trip to the Hill Country. One of many nice things about living in Texas is that there are so many great places to visit and it can really feel like a totally different place than our everyday world. Such was the case with the past few days.
We started our trip by driving to Gruene, Texas (pronounced Green for anyone not from Texas reading this). Gruene is a little German settlement, technically in New Braunfels, along the Guadalupe River in what is known as the Texas Hill Country. IOne goal in choosing the Hill Country was so we could take advantage of seeing the spring wildflowers in bloom - and we were not disappointed! We have also visited Gruene a couple of times in the past and knew it would be a fun destination. We were not disappointed!
I must say that my diet somehow got slightly misaligned on our travels. When you stay at a bed and breakfast and they serve you an amazing feast, its hard to resist. And it was served buffet style with the chef standing right there, and I didn’t want to offend him by not trying everything! Read More
Senior Year! What a special time in a young person’s life! They have their whole life in front of them. I recently had a senior photography session with Caroline. We did her session at Trinity Groves - an up and coming area just west of downtown Dallas. Caroline expressed wanting to have some colorful backgrounds in her images and also wanted some of the skyline of Dallas. We hit the jackpot at Trinity Groves. Read More
As a member of Professional Photographers of America, I see it as both a perk and a responsibility to educate my clients on why it is important to print images. Once your photography session is completed and you have the chance to view your gorgeous images, think about where you can display them. Where will you most enjoy looking at them, every day Read More
What to wear? Whether you are preparing for your family photography session, senior session, or business headshot, clients always struggle with this basic question. Here are a few suggestions to get you started! Number 1 - Select clothing that is comfortable! Something that you like. Something that you have been told looks good on you. Read More
When it comes to choosing a professional photographer for your family photography session, your senior, or your baby session, It can be really confusing. What questions should you ask? What should you look for? How much is this going to cost? I’m sure you are doing some Google searches and maybe you even have a friend who has used a professional photographer before Read More
Since we live in a digital age and because we are visual people, it is not uncommon for clients to assume that having their images in a digital format is the way to go. Seems like this makes good sense. After all, digital files don’t take up that much space and if they are on your phone, you can easily get to them Read More
For most people, choosing what to wear to their portrait session can be a challenge. Below are a few guidelines that will help. 1) For most types of portrait sessions, you want to think long term. Meaning, when you look back at your image or images in 10-15 years, will you say, “What was I thinking? Why did I wear that that?” You want your clothing and style to be timeless - classic. Read More
Well, January really flew by and February is here. Despite that, its early in 2019 so I’m thinking it still counts for the New Year. I’m not a big New Year’s resolution person. Always figured if it was important enough to me, I’d just do it and otherwise, I would feel bad if I didn’t follow through. Read More
Value. That’s a word that carries a lot of weight these days. Everyone wants a good value. We tend to measure purchases and experiences by whether or not they are a good value to us. What is the price for value? Does good value have a price? What is the value of something that is priceless?
If you’ve read a few of my blogs, you’ve likely picked up on my theme of valuing family. To that end, I’ve started a project where I want to create some portraits representing several generations Read More
Sort of like the commercial for Capital One, where they ask “What’s in your wallet?” my question is, “What’s on your wall?”
Earlier this year, I had the privilege of photographing a young family, Rebekah and Michael and their precious 2 year old daughter - Ruth. She was so much fun and had SO MUCH ENERGY!
Fast forward several months and Rebekah forwarded me the images below of her wall portraits that they purchased and now have displayed in their home! Read More
I am working on a generational photography project. It is currently in the planning stages. I have been thinking about it for some time now and I need to move it past the just thinking about it stage. One of the main reasons I do portrait photography is to capture the connections in the lives of my clients. Read More
Randy and I have spent the past week in Angel Fire, New Mexico. A close friend owns a home in the mountains and she invited us to spend the week here with her. Two other long time friends joined us and it was great getting to spend times and catch up with one another in the midst of this gorgeous scenery. Read More